Designing Products, Experiences, and Marketing
My department is founded on the principle that one business can utilize the customer base of another business to market its product, and achieve mutually profitable results. The success of this kind of program is rooted in the hope that the individuals you are granted marketing access to, have a deep connection with their business. …
Twitter is awesome. There’s no denying it. There are haters for sure, but daily Tweets have become as much a part of my lifestyle as clean underwear. (Which is a necessity.) Over the last few months, I’ve thought about local places not using Twitter that I would love to see. Here are the places and…
As you may have heard, a long while back Google bought a little start-up called GrandCentral.com. I was lucky enough to get a GrandCentral account setup while the beta was still available, and use it as a contact number for work related calls, so I don’t have to give the 4,000 people that see my…
I’ve been asked a lot lately about how all of the “main” social networking sites are different, so I took a stab at a quick slideshow with my thoughts. I’m speaking only from my experience, so feel free to toss your comments in below. This has probably been done (better) by someone else, but a…
Dirty Business Practice 1, originally uploaded by sethmsparks. For the last two winters, the Ankeny video and game rental company Hollywood Video has done something that bugged me. I’ve done nothing more than lived with it, until now. Never thinking about how Hollywood Video’s actions might impact certain individuals, I was seeing only the side…
<—– As you can see to the left, I have revived my Traineo.com account to try and again motivate myself to lose weight. This is my usual goal this time of year, so let’s see how well I do in 2009. I have a few new tools that might help me along this year. I…
It seems like I get a lot of e-mails from the companies I do business with. They usually find some reason to send me an e-mail trying to solicit more of my marginally profitable business, and very rarely do they make it past broca’s wall. Something I’ve noticed recently however, is that I continue to…
“But Seth, you’re not a teacher.” I know that I’m not a teacher. In fact, the closest I’ve come to teaching was taking Fundamentals of Education in college, which required me to fulfill quite a few classroom hours with students. But my wife is a teacher. My wife teaches for a small school on the…